Hallie
Milstein
travel & tourism writer based in NYC
About
I’m Hallie, a travel writer, marketer, and strategist focused on how places are experienced, represented, and sustained. My work sits at the intersection of storytelling, culture, and tourism, with a particular interest in the people and communities that shape destinations beyond the headline attractions.
After graduating from Elon University, I began my career in editorial journalism, writing and editing for lifestyle and travel publications where I honed a narrative-driven approach grounded in reporting, nuance, and voice. Today, I work in tourism marketing, helping destinations tell more intentional, responsible stories and translating strategy, community insight, and place identity into clear, compelling narratives for global audiences.
Across both editorial and destination-focused work, I’m drawn to stories that reveal a sense of place through lived experience: local perspectives, cultural context, and the quieter details that often go unnoticed.
When I’m not writing or editing, you’ll likely find me chasing a good meal, watching reality tv, or planning my next trip.
As Seen in
Destination Partners
As Content & Marketing Associate at Trove Tourism Development Advisors, I’ve worked with international destinations on end-to-end marketing and storytelling initiatives, managing multi-stakeholder projects and creating content across social, editorial, email, trade, and paid digital channels.
